What does nil stand for?

The acronym 'nil' as it relates to college sports stands for 'name, image, and likeness'.

On July 1, 2021 NCAA athletes were able to strike brand deals and sponsorships for the first time—a new possibility for athletes after the Supreme Court ruled in June that the NCAA rule can't prohibit student-athletes from profiting off their name, image and likeness (NIL).

Are you a college student-athlete Interested to learn how much your 'nil' is worth? Get an instant NIL Score® assessment by clicking here.